Kia Canada customers can now earn money for charging their electric vehicles at home through a new program launched by Variablegrid Adaptive Power.
The Variablegrid Plus program pays eligible Canadian EV drivers 10 cents per kilowatt-hour for home charging. The company said the program converts charging activity into compliance credits and provides payments to drivers without requiring changes to when or how they charge.
The program is available to EV owners living in both single-family homes and multi-unit residential buildings. Variablegrid said a driver covering 20,000 kilometres annually in a Kia EV5 could earn about $392 per year. Customers who pair a Variablegrid home charger with the company’s Energy Management controller can also receive up to $350 in upfront savings.
Kia Canada has partnered with Variablegrid since 2025, offering its adaptive load management technology to help homeowners install Level 2 charging without upgrading electrical service capacity. The new program adds a recurring financial incentive for EV owners.
Variablegrid said the system also helps reduce household electricity costs by managing charging based on available electrical capacity, time-of-use rates and demand response programs.
The program was launched with Kia Canada as the first automaker offering Variablegrid Plus through its dealer network.
Variablegrid Chief Operating Officer Dee Murphy said the program combines several energy incentives into a single platform for EV drivers.
“Variablegrid Plus brings the benefits of multiple energy programs together in one simple experience for EV drivers. Sign up, and the charger does the work for you. The more you drive, the more you earn. It’s like being paid to fill up,” Murphy said.
Kia Canada said the program is intended to make electric vehicle ownership more affordable.
“Kia Canada is the first manufacturer partnered with Variablegrid to extend a direct financial incentive to electric vehicle owners that puts money right back into customers’ pockets,” said Elias El-Achhab, vice-president and chief operating officer at Kia Canada. “Having introduced three affordable models with the EV3, EV4 and EV5, plus this evolving partnership with Variablegrid, it is a testament to our continuous development of solutions to make Kia EVs more attainable for Canadians than before.”
