The first locally assembled Xpeng G6 rolls off the line at EPMB Malaysia. Credit: Xpeng
- Xpeng has launched local production of its G6 SUV in Malaysia through a collaboration with a local partner.
- This is the company’s second localized assembly project in the Asia-Pacific region, aimed at supporting its long-term overseas sales targets.
Xpeng (NYSE: XPEV) has rolled off its first locally assembled G6 SUV (sport utility vehicle) in Malaysia, marking a crucial step in the Chinese electric vehicle (EV) maker’s expansion in the Southeast Asian market.
The company announced the production milestone on social media platform X on Friday, stating that the first locally assembled Xpeng G6 has rolled off the production line at its partner EPMB Malaysia.
This is a new milestone in its ASEAN journey, Xpeng said. The company is committed to bringing intelligent mobility experiences to more consumers across the region.
The achievement of this production node stems from an agreement Xpeng signed with its Malaysian partner in late 2025. The company reached a strategic partnership with EP Manufacturing Bhd (EPMB) at the time to initiate localized assembly.
Under the cooperation framework, EPMB’s wholly-owned subsidiary PJVM is responsible for assembling Xpeng vehicles at its Malacca plant. The move advances the asset-light production model Xpeng has adopted in overseas markets.
The first locally assembled XPENG G6 rolls off the line at EPMB Malaysia 🚗
A new milestone in XPENG’s ASEAN journey as we bring intelligent mobility to more users across the region.$XPEV pic.twitter.com/V3q6YUk2gs
— XPENG (@XPENG_Global) June 5, 2026
This is Xpeng’s second localized vehicle production project in the Asia-Pacific region, and the company’s third localized assembly facility globally, following Indonesia and Austria.
By conducting localized production in Malaysia, Xpeng is able to respond more swiftly to the demands of the right-hand drive market.
Xpeng currently offers mainly the G6 SUV and the X9 MPV (multi-purpose vehicle) in the Malaysian market, both of which saw updated versions launched in the Southeast Asian country in the second half of last year.
According to previously announced production plans, the Malaysian plant will not only produce the G6, but will subsequently assemble the X9 MPV, including the extended-range electric vehicle (EREV) version of the model.
Adopting a more asset-light overseas production approach helps Xpeng avoid large-scale upfront capital expenditures. This allows the company to expand more flexibly when facing complex global markets.
Xpeng has significantly stepped up its strategic efforts to expand into international markets over the past two years. The company’s long-term goal is for overseas markets to contribute half of its total global sales within the next 10 years.
Strong overseas market performance continues to help improve the company’s overall financial health. Xpeng’s management expects revenue contribution from international business to exceed 20% starting in the second quarter of this year.
Xpeng’s total global deliveries in May fell slightly by 4% year-on-year to 32,158 vehicles.
In the global market, the company has seen strong overseas growth momentum this year. Its monthly overseas sales surpassed 6,000 units for the first time in April. Overseas sales figures for May are not yet available.
To further boost sales, the company recently launched the all-new GX SUV model in the Chinese market, with a limited-time starting price set at 269,800 yuan ($39,900).
The GX model garnered over 24,863 firm orders within the first 12 hours of its launch, with more than 80% of the initial orders concentrated on the top-trim Ultra flagship versions priced at 359,800 yuan, according to figures shared by the company last month.
This heavy skew toward the high-end version has caused immense pressure on the supply chain, and the delivery wait time for the pure electric top-trim GX version has now reached a staggering 35 weeks.
To address this issue, Xpeng’s team has targeted key manufacturing bottlenecks over the past dozen days, opening new molds and production lines for core components to increase output.
As Xpeng advances its Southeast Asian strategy, other Chinese competitors are also accelerating their footprint. Yesterday, Stellantis NV (NYSE: STLA) also initiated the assembly of Leapmotor (HKEX: 9863) vehicles in Malaysia.
Stellantis rolled off the first batch of Leapmotor C10 SUVs at its Gurun manufacturing hub in Kedah, Malaysia.
Xpeng’s net loss reached 1.78 billion yuan ($260 million) in the first quarter, ending its brief streak of profitability.
($1 = 6.7626 yuan)
